Hotel Destinations North Asia & Greater China
The North Asia and Greater China subregion was the last part of Asia Pacific to lift its travel and border restrictions, with Mainland China reopening to tourism in January 2023. The loosening of travel constraints created expectations of a significant increase in Chinese travellers and has driven to a strong uptick in domestic tourism. Indeed, during the Golden Week holiday, the number of domestic trips increased by 4.1% from 2019 and tourism revenue grew 1.5% higher than the same time in 2019 according to China’s Ministry of Culture and Tourism.
